E4 Idents
info
Teams and people were commissioned to make something to represent the refreshed, 2018 E4 look… So I made sexy animals!
credits
Client: Channel 4 / 4 Creative
Sound Design by Dan Pollard
Music by Curtis Coello
Produced and animated by Cribble
process
The Animals ident was the first one I produced. I wanted to capture the essence of modern humans in animal-form, so I jotted down an animatic making it up as I went along. I finalised the animation traditionally, frame-by-frame, in Adobe Animate CC and composed in Adobe After Effects.
The final ident was the Underwater World animation, which takes us on a wild, lucid adventure through the depths H2O. I captured myself drawing and animating the final pass of the animation in Adobe Animate, before importing and composing the rest of the animation in After Effects.
